{"id":9640866677017,"title":"GRIPSHOLM: 1957 - Deluxe intro brochure w\/ flip-up pages \u0026 deck plans","handle":"gripsholm-1957-deluxe-intro-brochure-w-flip-up-pages-deck-plans","description":"\u003cp\u003eSwedish American Line:  A beauty of an introductory brochure for the GRIPSHOLM with die-cut pages that flip open to reveal deck after deck of plans and renderings.  The brochure was printed in August 1956, ten months before the ship's May 1957 maiden voyage. \u003c\/p\u003e\n\u003cp\u003eOpening the thick stock cover reveals a color portrait at sea and a half-tone broadside.  Look closely and you will find six tabs with deck names.  Flip open the page and detailed plans along with artistic renderings appear.  The beautiful passengers enjoying the good life onboard the GRIPSHOLM look like Swedish Barbie and Ken dolls. \u003c\/p\u003e\n\u003cp\u003eThe second tab, Verandah Deck, opens to a surprise - flip-up pages that expand the public room views.  Further pages show color photos of cabin mock-ups and cut-aways.  The plans show blocks of identical staterooms, a practice just being introduced in the 1950s that enabled easy passenger booking.  The odd orphan cabin was eliminated and the practice continues to this day. \u003c\/p\u003e\n\u003cp\u003e\"GRIPSHOLM is indeed a distinguished name to confer upon the newest of sleek, ultramodern vessels,\" bragged SAL, \"implying the very best of the past combined with planning and design for the future.\" \u003c\/p\u003e\n\u003cp\u003eVery good condition.\u003c\/p\u003e\n\u003c!----\u003e","published_at":"2024-08-06T12:59:18-04:00","created_at":"2024-08-06T12:59:18-04:00","vendor":"FR","type":"- Brochures and Paper","tags":["- Brochures and Paper","A to Z: 100s of Ships","Swedish American Line"],"price":5500,"price_min":5500,"price_max":5500,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":49464879579417,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"1051","requires_shipping":true,"taxable":false,"featured_image":null,"available":true,"name":"GRIPSHOLM: 1957 - Deluxe intro brochure w\/ flip-up pages \u0026 deck plans","public_title":null,"options":["Default Title"],"price":5500,"weight":283,"compare_at_price":null,"inventory_quantity":1,"inventory_management":"shopify","inventory_policy":"deny","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/nautiques.net\/cdn\/shop\/files\/1051.jpg?v=1722963455","\/\/nautiques.net\/cdn\/shop\/files\/1051-1.jpg?v=1722963455","\/\/nautiques.net\/cdn\/shop\/files\/1051-2.jpg?v=1722963455","\/\/nautiques.net\/cdn\/shop\/files\/1051-3.jpg?v=1722963455","\/\/nautiques.net\/cdn\/shop\/files\/1051-4.jpg?v=1722963455"],"featured_image":"\/\/nautiques.net\/cdn\/shop\/files\/1051.jpg?v=1722963455","options":["Title"],"media":[{"alt":null,"id":39040146112793,"position":1,"preview_image":{"aspect_ratio":1.439,"height":1938,"width":2788,"src":"\/\/nautiques.net\/cdn\/shop\/files\/1051.jpg?v=1722963455"},"aspect_ratio":1.439,"height":1938,"media_type":"image","src":"\/\/nautiques.net\/cdn\/shop\/files\/1051.jpg?v=1722963455","width":2788},{"alt":null,"id":39040146145561,"position":2,"preview_image":{"aspect_ratio":2.841,"height":352,"width":1000,"src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-1.jpg?v=1722963455"},"aspect_ratio":2.841,"height":352,"media_type":"image","src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-1.jpg?v=1722963455","width":1000},{"alt":null,"id":39040146243865,"position":3,"preview_image":{"aspect_ratio":2.101,"height":476,"width":1000,"src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-2.jpg?v=1722963455"},"aspect_ratio":2.101,"height":476,"media_type":"image","src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-2.jpg?v=1722963455","width":1000},{"alt":null,"id":39040146374937,"position":4,"preview_image":{"aspect_ratio":2.899,"height":345,"width":1000,"src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-3.jpg?v=1722963455"},"aspect_ratio":2.899,"height":345,"media_type":"image","src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-3.jpg?v=1722963455","width":1000},{"alt":null,"id":39040146407705,"position":5,"preview_image":{"aspect_ratio":1.439,"height":1938,"width":2788,"src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-4.jpg?v=1722963455"},"aspect_ratio":1.439,"height":1938,"media_type":"image","src":"\/\/nautiques.net\/cdn\/shop\/files\/1051-4.jpg?v=1722963455","width":2788}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eSwedish American Line:  A beauty of an introductory brochure for the GRIPSHOLM with die-cut pages that flip open to reveal deck after deck of plans and renderings.  The brochure was printed in August 1956, ten months before the ship's May 1957 maiden voyage. \u003c\/p\u003e\n\u003cp\u003eOpening the thick stock cover reveals a color portrait at sea and a half-tone broadside.  Look closely and you will find six tabs with deck names.  Flip open the page and detailed plans along with artistic renderings appear.  The beautiful passengers enjoying the good life onboard the GRIPSHOLM look like Swedish Barbie and Ken dolls. \u003c\/p\u003e\n\u003cp\u003eThe second tab, Verandah Deck, opens to a surprise - flip-up pages that expand the public room views.  Further pages show color photos of cabin mock-ups and cut-aways.  The plans show blocks of identical staterooms, a practice just being introduced in the 1950s that enabled easy passenger booking.  The odd orphan cabin was eliminated and the practice continues to this day. \u003c\/p\u003e\n\u003cp\u003e\"GRIPSHOLM is indeed a distinguished name to confer upon the newest of sleek, ultramodern vessels,\" bragged SAL, \"implying the very best of the past combined with planning and design for the future.\" \u003c\/p\u003e\n\u003cp\u003eVery good condition.\u003c\/p\u003e\n\u003c!----\u003e"}